Posts Tagged ‘innovation’

Swachh Citizen

Thursday, January 22nd, 2015
Swachh Citizen

Swachh Citizen

 

As Clean Planet we have been running a civic campaign ‘India Kuch Kar‘ for more than 2 years now . Where we create posters and share with passionate individuals to post them in offices , public spaces , residential building notice boards , on social media – all with the goal of inspiring our fellow citizens to contribute towards a Clean Country . Our campaign has been embraced by people from different parts of India – from Ladakh to Chennai .

The desire to create a Clean Planet has shaped our product design , packaging , promotions  - From Totes to Eco Veggie bags that reduce disposable , plastic waste we have been relentlessly innovating to make it easy for our customers to create a Clean & Sustainable India.

As one can imagine , we were delighted to see the Swachh Bharat initiative . For the first time cleanliness has been given the attention it deserves . It’s been amazing to see people from all walks of life take up a broom and be willing to clean a public space.

Our take on this is that the reason why so many people have had to take up a broom is because there is litter on the streets that should NOT have been there in the first place . Bharat cannot become Swachh until her citizens become Swachh Citizens.

A truly Swachh Bharat requires a change in the mindset . We have to be Swachh 24×7 . Else we will always need to take up a broom and clean some public space or the other . Let’s tackle the root cause of littering by pledging to NEVER Litter a Public Place – EVER .

This Republic Day let’s make India ‘Sare Jahan se Accha‘ by pledging to Go Swachh .

Become a SWACHH CITIZEN .

#SwachhCitizen #CleanPlanet #SwachhBharat

 

Eco Express – It’s time to act!

Tuesday, April 1st, 2014

 

Click to Download

Eco Express - Your fortnightly Eco Newsletter!

Eco Express – Your fortnightly Eco Newsletter! 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Clean Planet at the TGPI Festival @ Juhu , Mumbai

Friday, October 25th, 2013

TGPI festival

We’re delighted to be a part of the TGPI festival at Juhu , Mumbai starting today . A super eco , creative bringing together brands passionate about creating a sustainable world .

Visit the TGPI festival for loads of eco-goodies , organic food , music !

See you at the festival !

 

 

Here’s to the crazy one..

Friday, October 4th, 2013

Steve

To a crazy rebel genius who made the world an infinitely better place .

Thank you Steve

 

 

Tote Invictus

Thursday, June 20th, 2013

Womens health_June 2013

Tote Invictus

Our beloved Tote Invictus featured in Women’s Health June 2013 issue !

Tote Invictus is our tribute to one of the greatest leaders of our era – Nelson Mandela . Since it’s launch Tote Invictus has inspired innumerable folks who have been buying it to make earth a Clean Planet . And the tote reminds them daily that we can rise above our circumstances and shape our destiny .You can get your Tote Invictus here.

“Invictus” by Henley, is a powerful reminder of how we can rise above our circumstances and shape our destiny. – See more at: http://cleanplanet.in/cleanplanet/retail/product/106-202-All+Totes-Totes-Eclectic+Totes-Invictus;jsessionid=14875C816FE6C3781D5DE1BD2E95B3C9#sthash.HXHaFAam.dpuf
“Invictus” by Henley, is a powerful reminder of how we can rise above our circumstances and shape our destiny. – See more at: http://cleanplanet.in/cleanplanet/retail/product/106-202-All+Totes-Totes-Eclectic+Totes-Invictus;jsessionid=14875C816FE6C3781D5DE1BD2E95B3C9#sthash.HXHaFAam.dpuf

 

 

 

Corporate Gifting – Green Gifting solutions

Friday, April 26th, 2013

Everyone was present in the main conference area. At the front was Mr. Prabhu standing shly beside the CEO and the Head of HR. The veteran employees were looking at them proudly, remembering the time when they were in Mr. Prabhu’s position while the new comers stared in awe and inspiration. It was the Employee of the Month ceremony at one of India’s prominent refineries. The HR manager gave a brief on Prabhu’s achievements and why he had been chosen among several other candidates for the award. Finally, with all eyes fixed on the duo, the CEO presented him with a sleek and stylish vintage grey bag, which held a trophy and an Employee of the Month certificate. With the smart Tote Officiel in his right and the certificate in the left hand, he proudly looked into the audience and simply said, “Thank you.”

As the Forum came to a close and the MD gave his acknowledgement speech, the employees stood by the gate with the black bags all set to be distributed. These smart Totes with their attractive graphical prints, were to be given to all the participants of the Summit as a souvenir. Attracted by its sophistication, these bags appealed to one and all and everyone made it a point to collect one before they exited. The Totes’ USP was they were 100% environment friendly and had versatile uses; creating an image just the right CSR image for the IT based company that would stick even months after the Summit.

The MNCs employees were quite excited when they received their “My Exclusive Privileges” gift coupons for the year. It had a massive 20% discount on all Clean Planet products. This was a most welcoming surprise as it came right before the gifting season. Everyone had been a part of the buzz around this brand of Eco Stylish tote bags. They had been through the catalogues that were passed around and some enthusiasts who had heard of Clean Planet earlier on had even gone ahead and made their purchase even before the discount offer was announced. As soon as their coupons were released, all and sundry made a dash for the webstore to buy their favorite Wise Totes, Compact Totes and their ‘buddy’ the Tote Pal.

Clean Planet is your one stop Eco gifting solution provider. Our aim is to customize gifts to suit your requirements and that will appeal to your esteemed audience, be it your clients , business partners/associates ,  employees. Our gift range is unique, versatile and has a long lasting value to its owners. They are very good as souvenirs and giveaways creating an everlasting impression of your organization.

Currently our services involve selecting bags from our designer range, or opt for either a semi-customized or customized product (for bulk orders). To eco your corporate gifting  please get in touch with us at :

EMAIL –

hello@cleanplanet.in; sanaya@cleanplanet.in

TELEPHONE –

022-67251938/022-67251940

POSTAL –                            

214, Raheja Plaza, Shah Industrial Estate, Off Andheri Link Road., Mumbai – 400053

 Each one of us can make a difference. Together, we make change.

Eco-creative Packaging

Saturday, December 22nd, 2012

Clean Planet eco-creative packaging

In addition to the product design we have put in a lot of thought and effort in designing tags , envelopes etc to enhance the eco quotient of every aspect of Clean Planet . e.g the papers used for the tags are 100% wood free , hand made papers . The main tag has been designed to be used as a book mark.
We’ve always felt that it’s such a waste for packaging to be discarded after a single use . At our office we reuse packaging material extensively .
The fact that most folks don’t reuse packaging has several aspects to it :
- It’s not a priority
- Packaging is seldom designed to encourage reuse
- The packing is over done or done in a way that makes reuse impossible e.g we see online stores that will pack even a book in shrink wrap , followed by bubble wrap and then in a carton like paper package with liberal use of tape . To get to the product you’d need to literally rip apart the packaging . Sure , the product is intact . But the planet pays a high price for every package shipped.
Every product produced requires resources – material , energy , man power , fuel . It’s not planet worthy to make single use products if the product can be designed to be multi-functional .
In India recycling is currently done at a very limited scale . All the stuff we toss in the garbage is transported to a land fill. Lack of segregation means that even bio-degradable stuff languishes in a land fill next to non-biodegradable material.
We worked on making the envelope used for sending out the orders super versatile . One side of the envelope is printed with material that customers can cut out and use in a variety of ways . The envelope is more than an envelope . It’s takes on a new life as cards / book mark / positivity dice – spreading joy and love on the planet .
The Clean Planet envelope was recently featured in ‘Packaging Of The World‘  that showcases creative packaging from across the globe.
p.s – a huge Thank You to all you awesome folks who have been buying Clean Planet products and re-using the envelope to make this a happier planet !

 

 

Happy Independence Day…

Wednesday, August 15th, 2012

We’d like to reiterate our thoughts on the significance of Independence Day…

A salute to all those who participated in the movement to make India Independent. And to all those unsung heroes across the country who have since then contributed in myriad forms to making this a more equitable , fair , liveable , joyous , progressive nation than it would have otherwise been.

What is the significance of Independence Day in present day urban India ? For the generations that have been born and raised in an independent India ? Newspapers filled with pictures of celebrities wearing clothes that have shades of the tri-color , saying what it means to be Indian . Buying little flags at the traffic signals and putting them in one’s car or desk for a few days. Participating in flag hoisting ceremony in one’s residential building or company. A few moments of solemn silence as the anthem is played. What is the connection that the rituals build with the idea of a nation ? of the idea of being Indian ? The risk is when the sentiment is limited to a few external gestures.

We can create new , meaningful rituals for Independence Day – as individuals and as groups :
- Recognize that our actions – personal and professional – shape India . If there is allegiance to the idea of a nation to which we pledge our devotion – let it reflect in consistent action.
- Make life choices – small and big – that are authentic and deeply meaningful rather than driven by external appearances / compulsions aka Inner Independence
- Give time , attention , money to those less fortunate
- Help educate a child
- Consciously choose not to litter any public space – e v e r.
- Plant trees
- Become an a c t i v e citizen
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- the list can be meaningfully expanded
Eventually we need to rise above the idea of nations and see the human species as one . Until that can happen we can attempt an expansive and inclusive definition of what it means to be Indian . And be cognizant of our responsibilities and rights the other 364 days of the year.

Pl choose to create a glorious India where Independence is a reality for all it’s citizens .

Happy Independence Day.

 

 

Clean Planet Celebrates Mother’s Day

Tuesday, May 8th, 2012

This Mother’s Day, we’d like to say thank you to one of the strongest figures in our lives. Popularly known by the term ‘Mother’, she is the one person who will always be there for you. She is an embodiment of strength, ever lasting energy, patience and makes a world of difference.

Praise her, celebrate her and show her how much you care. She’s been a continuous support and you’ve gone places because of her. She is that one person who will move mountains if need be.

At Clean Planet, we have very high regard to individuals who make a difference. Make your mum’s day and gift her some of our eco stylish totes. We’re offering 20% off on all our products till May 13, 2012. Do go through our range at - www.cleanplanet.in/shop and use the code LOUVEUMOM while checking out.

Cheers and a very Happy Mother’s Day :)

 

 

 

Going Eco the Genius Way

Thursday, April 26th, 2012

At Clean Planet, we’re a little crazy and believe we can change the world. We set off on the road less taken, making reusable and eco stylish totes with innovation all over our mind. We wanted to make a tote that would be path breaking and creatively stimulating.

An ode to Mr. Jobs, Tote Imagine is a call to recognise the genius in you. It is crafted out of 100% eco friendliness and spirit to explore endless possibilities. Steve Jobs has been a continuing source of inspiration to us with his pioneering spirit of imagination. It’s created a new world order!

Imagine saving the world from 300 plastic bags per person per year. Daily use of this eco tote up scales the awesomeness & cleanliness quotient of our planet whilst letting one be who they really are. Tote Imagine is a call to action to enliven the crazy one and genius within all of us.

At Clean Planet, we often emphasise on the importance of a sustainable lifestyle. Add to this dashing eco style and you get the best products.

Collaborate with us in making this one heck of planet! We’d like for folks to get it on with their gray cells and make this world a work of art.

Check Tote Imagine out right here – http://bit.ly/IG0W38