Posts Tagged ‘urban’

Ocean of Change

Sunday, March 15th, 2015

water on Earth

 

As mankind we have trouble comprehending what’s going on at land . The oceans have consequently been ignored . On a planet that is 71% water – of which 96% is oceans – ignoring the oceans is not an option anymore .

A recent article by the National Geographic profiles the loss of Oxygen from the oceans and it’s consequent impact on marine life . We would encourage everyone to read it to understand in detail the rapid changes that are taking place in the oceans .

In the last several years there has been a growing understanding of the impact of disposal of waste and pollutants into the oceans. Marine life and birds either undergoing mutation or painful , untimely death as a consequence of mankind’s chosen way of life. The risk to marine life does not end there . Marine life need oxygen which they imbibe from water . Natural changes compounded by climate change are resulting in a rapid increase of low oxygen areas . This is pushing marine life closer to the surface , putting certain species at risk . Imagine if we had a sprawling city – but ALL of it’s residents had to live only in 3 neighborhoods . Something like that is happening in the oceans .

The discussion on this can easily degenerate to allocating how much of this is due to climate change . In doing so we will be deluding ourselves .

Our everyday choices as individuals , households , businesses are shaping the Planet . An Ocean of Change is needed to ensure sustainabilty for mankind and other species .

As individuals and households we can make a vast range of choices that reduce disposable waste which choke the planet . As businesses we have even greater responsibility to make choices that go beyond the next quarter results and nurture the planet. Produce responsibly , sell responsibly , buy responsibly . Let’s take good care of the one Planet that is our only Home .

 

 

 

 

 

 

 

 

 

Swachh Citizen

Thursday, January 22nd, 2015
Swachh Citizen

Swachh Citizen

 

As Clean Planet we have been running a civic campaign ‘India Kuch Kar‘ for more than 2 years now . Where we create posters and share with passionate individuals to post them in offices , public spaces , residential building notice boards , on social media – all with the goal of inspiring our fellow citizens to contribute towards a Clean Country . Our campaign has been embraced by people from different parts of India – from Ladakh to Chennai .

The desire to create a Clean Planet has shaped our product design , packaging , promotions  - From Totes to Eco Veggie bags that reduce disposable , plastic waste we have been relentlessly innovating to make it easy for our customers to create a Clean & Sustainable India.

As one can imagine , we were delighted to see the Swachh Bharat initiative . For the first time cleanliness has been given the attention it deserves . It’s been amazing to see people from all walks of life take up a broom and be willing to clean a public space.

Our take on this is that the reason why so many people have had to take up a broom is because there is litter on the streets that should NOT have been there in the first place . Bharat cannot become Swachh until her citizens become Swachh Citizens.

A truly Swachh Bharat requires a change in the mindset . We have to be Swachh 24×7 . Else we will always need to take up a broom and clean some public space or the other . Let’s tackle the root cause of littering by pledging to NEVER Litter a Public Place – EVER .

This Republic Day let’s make India ‘Sare Jahan se Accha‘ by pledging to Go Swachh .

Become a SWACHH CITIZEN .

#SwachhCitizen #CleanPlanet #SwachhBharat

 

Eco Express – It’s time to act!

Tuesday, April 1st, 2014

 

Click to Download

Eco Express - Your fortnightly Eco Newsletter!

Eco Express – Your fortnightly Eco Newsletter! 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Clean Planet at the TGPI Festival @ Juhu , Mumbai

Friday, October 25th, 2013

TGPI festival

We’re delighted to be a part of the TGPI festival at Juhu , Mumbai starting today . A super eco , creative bringing together brands passionate about creating a sustainable world .

Visit the TGPI festival for loads of eco-goodies , organic food , music !

See you at the festival !

 

 

Tote Invictus

Thursday, June 20th, 2013

Womens health_June 2013

Tote Invictus

Our beloved Tote Invictus featured in Women’s Health June 2013 issue !

Tote Invictus is our tribute to one of the greatest leaders of our era – Nelson Mandela . Since it’s launch Tote Invictus has inspired innumerable folks who have been buying it to make earth a Clean Planet . And the tote reminds them daily that we can rise above our circumstances and shape our destiny .You can get your Tote Invictus here.

“Invictus” by Henley, is a powerful reminder of how we can rise above our circumstances and shape our destiny. – See more at: http://cleanplanet.in/cleanplanet/retail/product/106-202-All+Totes-Totes-Eclectic+Totes-Invictus;jsessionid=14875C816FE6C3781D5DE1BD2E95B3C9#sthash.HXHaFAam.dpuf
“Invictus” by Henley, is a powerful reminder of how we can rise above our circumstances and shape our destiny. – See more at: http://cleanplanet.in/cleanplanet/retail/product/106-202-All+Totes-Totes-Eclectic+Totes-Invictus;jsessionid=14875C816FE6C3781D5DE1BD2E95B3C9#sthash.HXHaFAam.dpuf

 

 

 

The Green People of India

Thursday, June 6th, 2013
Clean Planet @ The Green People of India festival

Clean Planet @ The Green People of India festival

 

A single spark can start a forest fire. 1 email sent to about 25 recipients in the first week of May was the spark behind a group of fiery, green-thinking individuals who came together to form The Green People of India. The Greenpreneurs share the common goal of creating a sustainable world. Today, over 100 eco-brands are a part of this ‘Green Revolution’ whose aim is “Promoting Eco-enterprises and Sustainable Development in India”.  Team Clean Planet is very proud to be a part of this green group.

TGPI, as we are popularly known, is a friendly group of like minded souls who wish to create more awareness about Eco living. There are several eco-businesses all across India started by entrepreneurs wanting to catalyze a sustainable world . Combined effort by way of shared platform will help to create a stronger impact in society. TGPI began as a grouping of ideas, skills, and efforts of each green business into one consolidated move towards a Green World. Together, we make a difference which is powerful and strong enough to create a change in the world. 

The TGPI group is ready to launch itself on 7th June, 2013, at a one of a kind event, The Green People Festival. This is a 3-day festival  on 7-8-9 June 2013 in Mumbai , India focused on sustainable living.

20 eco, ethical, sustainable enterprises from across 8 states of India will come together to present their work, cause, concept & story to the people of Mumbai at The Vintage Garden @ Bandra West.

 

 

Eco-creative Packaging

Saturday, December 22nd, 2012

Clean Planet eco-creative packaging

In addition to the product design we have put in a lot of thought and effort in designing tags , envelopes etc to enhance the eco quotient of every aspect of Clean Planet . e.g the papers used for the tags are 100% wood free , hand made papers . The main tag has been designed to be used as a book mark.
We’ve always felt that it’s such a waste for packaging to be discarded after a single use . At our office we reuse packaging material extensively .
The fact that most folks don’t reuse packaging has several aspects to it :
- It’s not a priority
- Packaging is seldom designed to encourage reuse
- The packing is over done or done in a way that makes reuse impossible e.g we see online stores that will pack even a book in shrink wrap , followed by bubble wrap and then in a carton like paper package with liberal use of tape . To get to the product you’d need to literally rip apart the packaging . Sure , the product is intact . But the planet pays a high price for every package shipped.
Every product produced requires resources – material , energy , man power , fuel . It’s not planet worthy to make single use products if the product can be designed to be multi-functional .
In India recycling is currently done at a very limited scale . All the stuff we toss in the garbage is transported to a land fill. Lack of segregation means that even bio-degradable stuff languishes in a land fill next to non-biodegradable material.
We worked on making the envelope used for sending out the orders super versatile . One side of the envelope is printed with material that customers can cut out and use in a variety of ways . The envelope is more than an envelope . It’s takes on a new life as cards / book mark / positivity dice – spreading joy and love on the planet .
The Clean Planet envelope was recently featured in ‘Packaging Of The World‘  that showcases creative packaging from across the globe.
p.s – a huge Thank You to all you awesome folks who have been buying Clean Planet products and re-using the envelope to make this a happier planet !

 

 

Pl choose to create a safer India

Friday, December 7th, 2012

TV some days feels like a horror movie . 3 days ago we saw the horrific case of a teenager Santosh Vichivora who was killed by a group of people who were passing lewd comments on his friend . A day later there was news from Amritsar about a police official being killed in broad daylight for protesting harassment to his daughter . Articles about women being attacked are almost staple in newspapers like the classifieds.
We need to reflect what kind of a nation are we becoming where women are being teased / molested / attacked in every state. And men who stand up to protest are being killed / harmed . Our heart goes out to these men and women and their loved ones for the trauma they go through . The course of lives irreversibly altered for petty reasons.
This is no more a problem ‘out there’. Fear or apathy is no longer a response we can afford. As we see with cases across India – the problem is not limited to any region or section of society.
While government , police and judiciary must do their roles with integrity and efficiency – this is sadly one of those complex issues where an efficient police , judiciary and government alone (or even together ) are insufficient to deal with the sheer scale of the problem. You and me – the citizens of this nation must come forward to never let another Santosh Vichivora die an untimely death.

How do we become a country where people’s honor and lives are respected ?

Pl share your thoughts . More importantly take action to create a safe India .

Remember Each one of us can make a difference . Together , we make CHANGE.

 

Mumbai Kuch Kar

Sunday, September 23rd, 2012

‘Mumbai kuch kar’ posters @ Ganpati Mandal – Borivali , Mumbai.

‘Mumbai kuch kar’ posters @ Ganpati Mandal – Goregoan , Mumbai.

 

The ‘India Kuch Kar’ campaign in Mumbai is being done in English and Marathi . Progressively we plan to include other languages. The response from individuals across India has been very encouraging. People have been sharing the campaign on their facebook walls , emailing , sharing the posters on their office / residential building notice boards . Several Ganesh Mandals in Mumbai co-operated to share the posters at their venues .

This is a collaborative campaign with the vision of a ‘Clean India’ . We’re building tools you can use to spread the message and create a Clean India .Feel free to download the ‘India Kuch Kar’ campaign posters for use in your part of India .

Write in to us : revolution@cleanplanet.in

India Kuch Kar

Saturday, September 8th, 2012

Littering is probably thought of as the unwritten Constitutional right in India. People from all strata of society – educated / uneducated – litter public spaces. The ridiculous expectation being that the civic authorities are to clean up the litter 24/7. No country can be clean if it’s citizens litter public spaces the way Indians do.

It’s a peculiar mind set where only one’s home is considered important . Residential building compounds also have litter thrown by residents from their kitchens , balconies. Public spaces beyond the building are fair game for disposing any kind of garbage . As a result – roads , footpaths , train tracks , stations , bus stands all are teeming with garbage. Even the countryside is not spared. Take a road trip through most parts of India – you’ll see the familiar sight of plastic bags , bottles , wrappers thoughtlessly tossed everywhere.

A Clean India is possible if WE – THE CITIZENS OF INDIA – choose to make it happen . Free of litter – India can be one of the most beautiful countries in the world.

As responsible citizens lets create a country we can be proud of . Stop littering , stop others from littering .

India kuch kar !